SAPLF Annual Report for 2014
Graphic design and editorial direction for Annual Fund solicitation and Annual Report for 2014 - San Antonio Public Library Foundation.
Focus on librarians and younger Library patrons underscores the evolving role of libaries in communities, and serves to create a sense of urgency in fundraising for sustaining funding for the Library Foundation. Our photography showcases real-life people in settings at the iconic downtown Central Library, or "Enchilada Red," as it is affectionately known in the community.
Faces and direct quotes bring the librarians front and center, sharing their passion about connecting library patrons to the world of ideas, literature, and culture - and about the importance of expanding available technology resources to meet demand.
Infographics draw readers into the numbers, connecting dollar amounts to programs in a visually engaging way to draw attention to the huge range of activities the Library Foundation supports each fiscal year.
2014 was the second year for the San Antonio Book Festival, which has quickly become established as a citywide celebration and marker of San Antonio's significance in the regional literary community. Packing the layout with candid pictures and long lists of participants makes for a busy page, but effectively underscores the scope of the project and the grassroots support it receives - over 400 volunteers on event day alone!
